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Som officiell partner till Paralympics vill Samsung sporra den svenska truppen till nya bragder i London. Varje medalj som Sverige tar belönar Samsung därför med ett visst belopp, beroende på valör.
Som olympisk toppsponsor och officiell partner till den olympiska fackelstafetten inför OS i London 2012, har Samsung globalt samlat 1360 fackellöpare för att bära den olympiska elden. I lördags var det dags för de svenska deltagarna. De fem utvalda fackellöparna, fyra unga ideella idrottstränare och deras teamledare Yannick Tregaro, sprang sina delsträckor genom Skottland.
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